RegionUnited Kingdom
Area of expertise
  • Developing Leaders
  • Working Parents

Sam Akinluyi

Executive Coach

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Sam believes that anyone can achieve great things. He wants to work with individuals that are committed to personal growth; helping them identify, clarify and build on their strengths in order to achieve their desired outcome. His industry experience allows him to understand and empathise with business and organisational challenges.

Sam’s coaching approach is built on strong connection and empathy. He believes in bringing out the best in people and balances being both supportive and challenging to achieve this.

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Sam spent 15 years in the Consumer Goods industry working for businesses such as Nestle, General Mills and Mars. He has held leadership roles in all of these companies with his core experience being in strategy, commercial/sales and organisational leadership. He led the Commercial Strategy department for Mars UK and was the Grocery Sales Director for the UK.

Sam is the Chair of the Board of Trustees for the youth charity, Future Skills. He acts as a non-executive director for several organisations and believes that business can change the world for the better. Sam was a keen rugby player representing teams such as Loughborough University, Harlequins and has represented Nigeria at an international level.  He coaches across financial services, legal, consumer goods and charity sectors

Coaching Style

Sam is an advocate of people-centred coaching. He works to identify and build on an individual’s natural strengths in order to improve their performance. He creates a safe, non-judgmental and genuine environment where the client feels free to fully express themselves. Sam’s varied background (both professionally and personally) allows him to connect with clients both in different industries and at different stages of their career.

His clients would describe him as motivating, challenging and calm.

Coaching Specialisms

  • Leadership development
  • Coaching for performance
  • Career and transition coaching
  • Developing confidence and self-belief
  • Group/Team coaching

Training & Qualifications

  • BSC Hons degree in Banking, Finance and Management from Loughborough University
  • Professional Certificate in Coaching from Henley Business School.
  • He is a member of the Association For Coaching (AC).

Current Clients

  • Bank of America Merrill Lynch
  • Deutsche Bank
  • HSBC
  • Waypoint Capital
  • White and Case LLP
  • Schroders
  • Allen and Overy LLP
  • UBS
  • Morgan Stanley